Description of the methods of influence and various techniques for influencing the human psyche in order to achieve the desired result.
Content
- Useful psychological techniques, techniques and methods of influence, influence on people: description, questions, examples of psychological techniques
- Useful psychological techniques, techniques and methods of psychological impact on the interlocutor in communication: description, questions, examples of psychological techniques
- Video: tricks for manipulating people
- Useful psychological techniques, techniques and methods of conviction of a person, partner: description, questions, examples of psychological techniques
- Useful psychological techniques, techniques and methods of managerial impact of the leader: description, questions, examples of psychological techniques
- Techniques for psychological impact on people in social advertising: Examples
- Video: Strong social advertising
Useful psychological techniques, techniques and methods of influence, influence on people: description, questions, examples of psychological techniques
Human life in society involves communication with other people. There are situations when a person is subjected to psychological impact on the part of other people. This can happen consciously for the manipulator, or he himself may not suspect what affects the psyche of the interlocutor.
Important: methods of influence on the psyche of people are known to employees of various services who are interested in making a person make the decision they need.
For example, many sellers know what words to choose in order to literally force the buyer to purchase the goods. At the same time, the buyer may not realize that they are manipulated.
Also, the methods of mental impact are known to the scammers who rob a person by deception. At the same time, the victim herself will give fraudsters money or jewelry.
We will figure out what methods of influence on people exist.
Infection
Psychology has been studying this method for a long time. This method is based on the transfer of an emotional state from one person to another. Many can now recall the situation from his life, when a person with a bad mood easily spoiled the mood of everyone around him. Imagine the situation: the elevator stopped, and one panicir forced the other people to panic. But you can also “become infected” with positive emotions, for example, laughter.
Suggestion
Unlike the first method, where exposure is used at the emotional level, suggestion is characterized by such features: words, visual contact, voice intonation, authority. In other words, a person convinces you to act in one way or another, pursuing personal goals. The suggestion is doomed to failure if the manipulator speaks in an uncertain voice.
An suggestibility plays an important role. This indicator is individual, children under 13 years old are subject to suggestion stronger than adults. Indecisive people prone to neurosis have a high level of suggestibility.
Belief
The method based on logical arguments appeals to the human mind. It is important that this method does not work well if you use it relatively underdeveloped people.
In other words, it is foolish to prove anything to a person, based on logical arguments, if he has a low level of intelligence. The opponent will not understand your arguments.
The art of conviction depends on the totality of some factors:
- Lack of falsehood in speech. If the opponent feels notes of falsehood, trust will be lost, and the chain of conviction will break.
- Correspondence of statements to your image. The person you convince should have the impression that you are a strong, authoritative person, then he will believe you.
- Any belief is built on the principle of: thesis, argument, proof.
If you want to convince a person of anything, it is important to observe all the above rules.
Imitation
This method, like the above, is important when exposed to the human psyche. Especially the imitation method acts on children and further affects the formation of personality.
The imitation implies a conscious or unconscious desire of a person to resemble another: actions, behavior, appearance, lifestyle and thoughts. Unfortunately, they are not always imitated by positive heroes.
The imitation object should always match the ideals of the imitator, then the desire to be similar to be supported at a constant level.
Useful psychological techniques, techniques and methods of psychological impact on the interlocutor in communication: description, questions, examples of psychological techniques
Many people do not even suspect that during communication they can control them. It is worth familiarizing yourself with psychological techniques in order to understand how to influence people in the process of communication or to realize what is manipulated by you.
If you want to direct the conversation in the right direction when communicating with a person, pay attention to the following points:
- Turn to the interlocutor more often, pronouncing his name. Psychologists have proved that your own name at the subconscious level is the most pleasant sound for a person.
- Sincere joy at a meeting affects further meetings with this person. In the future, when meeting with you, he will have a pleasant feeling.
- The effect of the mirror causes the location of the interlocutor. In other words, unobtrusively try to copy gestures, facial expressions, intonation while communicating with the person you need. Only you need to do this very subtle, not too frankly.
- During the first meeting, try to remember the color of the interlocutor's eyes. Long -term contact with the eyes will help to form a more trusting relationship.
- Lube, but very neatly. A successful compliment will help to arrange a person to yourself, but the ex creaming of the stick will cause the opposite attitude.
In addition to the techniques that you can use yourself, try to pay attention to the gestures and facial expressions of the interlocutor. So you will understand how he treats you. A few simple examples:
- During laughter, a person mechanically begins to look at the one who is pretty to him. Tell us a funny joke, a joke and follow the person who you need, or who looks at you.
- You are pleasant to a person if during a conversation the socks of his shoes are directed towards you. If the socks of the shoes look aside, such a sign symbolizes the desire to finish the conversation as soon as possible and leave.
- Learn to listen. Before expressing your opinion, listen to the interlocutor and most importantly - try to delve into his thoughts. So you will understand his attitude towards you and the current situation, then you can direct the conversation in the direction you need.
Video: tricks for manipulating people
Useful psychological techniques, techniques and methods of conviction of a person, partner: description, questions, examples of psychological techniques
The art of persuasion is honed with time and not all subject. Even the most capable people in this matter sometimes face stubborn interlocutors, which are extremely difficult to convince.
Various techniques that help achieve the desired result are used. Consider some of them:
- The rule of three "yes". The secret of this rule is that the interlocutor could not answer negative to any of your question. Thus, you will let him down by the time he makes a positive decision. This rule is successfully applied by consultants of network companies.
- The rule of strong arguments. The conviction process should be prepared in advance. It is necessary to distinguish strong, medium and weak arguments. In the process of conviction, it is first that you should put forward a strong argument, then two or three medium and end again with a strong argument. Weak arguments should not be used at all.
- Do not humiliate the identity of the interlocutor. A person will not agree with your opinion if you try to openly or indirectly belittle his dignity, authority, and personality. Bringing the arguments, rely only on actions, actions, thoughts, facts, but do not go personal.
- Follow facial expressions interlocutor upon conviction. If you notice that after a certain argument, the interlocutor jerked his eyes or the facial expressions changed, continue to reveal this argument.
- Do not deny everything said by the opponent. Such a technique acts well on a person when they agree with him in some ways. Then a person will conclude that they agree with his thoughts, which means that he will be ready to listen to yours himself.
Useful psychological techniques, techniques and methods of managerial impact of the leader: description, questions, examples of psychological techniques
Important: in the arsenal of the head, a whole arsenal of methods and techniques for managing employees. Talented leaders use these techniques intuitively, while others honing the skill of years of years.
Many books have been written about how to effectively lead, there are many techniques that cannot be described briefly. We will list some points that will help the leader achieve effectiveness in his work.
- A clear, clear, understandable formulation of tasks and requirements will help to form authority and respect among subordinates.
- Discussion of failures without a competent proposal to solve the problem in the future will lead to a negative attitude of workers.
- A conversation with a subordinate should be finished on a positive note so that the subsequent conversation begins with positive.
- The leader should not focus on the shortcomings of the employee, it is better to rely on the advantages. In this case, the leader will show that he expects a good result from the employee, the employee, in turn, will want to live up to the expectations of the leader.
- Friendliness and smile lead to respect and efficiency of work. Do not neglect this technique, even if you have personal problems.
Techniques for psychological impact on people in social advertising: Examples
Commercial advertising is different from the social, its main goal is the slogan “Buy!”. Social advertising pursues other goals:
- Awareness;
- Achievement of target behavior;
- The formation of approved representations;
- Assimilation of information;
- Recommendation of behavior models.
Social advertising for psychological impact on people should have such a concept as emotionality. That is, advertising should cause emotions. These emotions can be both negative and positive. Positive emotions, for example, encourage a person to take an example, act like this and not otherwise. Negative, on the contrary, leading a person to the realization that it is not necessary to do this.
Important: the emotional memory of a person is the strongest. Even if a person does not have advertising installations on a person, he will still remember her if she is emotional. However, if advertising does not contain strong emotions, it will not attract the attention of the viewer.
Social videos have a special emotional effect, where children, people with disabilities, and elderly are the main characters.
An example of social advertising with a strong psychological impact is offered to watch in the video at the end of the article.
Now you know what techniques and methods of psychological impact on people are. You can try to put them in practice, it is much more interesting than reading the theory.
I often use speech strategists and methods of influence and they help me in communication) I have already learned to deliberately use the methods of influence.